2008 May Business Реклама Recent Posts Archive for May, 2008 « Older Entries How to find an affiliate program May 31st, 2008 | Author: admin How To Find An Affiliate Program

If you are interested in becoming an affiliate for a merchant there are literally hundreds of opportunities for you to get involved. The best way to link up with an affiliate program is to locate an expansive affiliate directory. Affiliate directories work a lot like a dictionary or phone book; it is a listing of every legit affiliate program on the Internet. Many of them contain links or specific information about each affiliate program but it is up to you to do some research and decide which may or may not be right for you.

Choosing the Affiliate Program for You

With so many affiliate programs to choose from you might feel your head spinning as you try to choose which is right for you. You can begin to look into affiliate programs by choosing those that are relevant to your website. When you choose affiliate programs that are relevant to your website, product, or service you will find that your clientele are much more likely to click on the links or purchase the products from the merchant, allowing you to get paid. If the affiliate program is not at all tied to your website or your service you will be hard pressed to get people to click or buy regularly, making it difficult to earn money with the affiliate program.

Look Into Payment Terms

You’ll want to look into the payment terms associated with any particular affiliate program. This is important because some affiliate programs pay much better than others. Also, some just require your clients to click on the links while others require that someone actually clicks on the link and then purchases product or becomes a serious lead. You will want to understand the terms of your payment and ensure that it is something that you can actually earn money with. If you don’t feel as though you can earn money or that the payment terms are fair than you should continue to look for an affiliate program that will better fit your needs.

Ask Questions

An affiliate network is much like a phone book, it gives you the facts but you still have to determine which business is right for you. If you find a handful of affiliate programs that you think may work for you, ask them any lingering questions that you may have about their business, how to become qualified to be an affiliate, or about payment arrangements. Any questions you have should be answered in a timely and professional fashion, and if they aren’t then you should definitely move on and find other affiliate programs to work with.

Everyone can find a great affiliate program to work with. If you find the right program you can not only earn quite a bit of money but you can also make some great business contacts. Remember to try to find affiliate programs that are relevant to your website or service that you provide to your clients. If you do your homework and you are sure to do business with a relevant affiliate there is no limit to your earning potential now and in the future. You ability to find the right program will directly affect how much money you can make through any given affiliate program, and isn’t that the point? Get started searching for an affiliate program that will work for you today.

Posted in Forex | Tags: , , , | No Comments » How to target your prospects May 31st, 2008 | Author: admin How to Target Your Prospects

Use these steps to improve your cold-calling and prospecting:

1. Identify Target Industries

Certain industries are more likely to need your product. Some have clearly defined buying cycles. Narrow your target industries to ones that have both money to spend and a high likelihood of spending it on your product. The final list should include one or two industries.

2. Define Target Job Titles

Your next challenge: Find the people in your target organizations in charge of buying your product or most likely to influence its purchasing decision. In most cases, these buyers and influencers have specific titles and positions. Limit your list to the top three job titles.

3. Create a Prospect List

If you already have a massive list of potential customers, delete everyone not in a target industry and/or without a target title. If you don’t have such a list, purchase one that fits your target industry’s demographics. Aim to create a list of potential customers who actually have the need and authority to buy your product.

4. Develop an Emotional Message

Put yourself in the shoes of the prospective customer. Base on your understanding of the person’s industry and job title & determine the problem — which your product solves — that keeps the prospect awake at night. Develop a message that plays to that fear and piques the prospective customer’s interest in your product. These examples demonstrate the power of emotional messages over factual ones:

Factual Message: We have the best alarm systems in the world.

Emotional Message: What would happen if your premises is left vulnerable?

Factual Message: Our fasteners are far above industry standards.

Emotional Message: Would your clients be happy if you used an inferior product?

Factual Message: Our network consultants are industry certified.

Emotional Message: Why risk your company data to uncertified consultants?

5. Test Your Suspect List and Your Message

Call several individuals on your list to confirm your targets are, in fact, the right people to call. You should also deliver your message to gauge its effectiveness. If there’s a disconnect, reexamine your assumptions, and go back to step one.

6. Prepare Them for Your Message

Get your carefully crafted message in front of the potential customer two or three times before making a prospecting sales call. The message can be communicated via email, letter, mailer, advertisement or trade show presentation, but you should never make cold calls unless you’ve primed the customer to be receptive. Laying the groundwork makes it far more likely that a potential customer will actually listen to a sales rep’s call.

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